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International marketer must know that various climates and topographies do exist and that they are vital in shaping the marketing plans that a global marketer should make. As an instance, a producer promoting equipment in the tropics must notice that special safety is required to maintain a machine operating correctly in sizzling and humid climates.
Major holidays are sometimes tied to religion. The holidays might be noticed differently from one culture to another to the next to the extent that the same vacation might have totally different connotations. Christian cultures observe Christmas and alternate gifts on St. Nicholas Day, December 6. Tandy Corporation in its first 12 months within the Netherlands targeted its major The worldwide advertising and marketing manager must see to it that local holidays are taken under consideration in the scheduling of events starting from truth finding missions to advertising applications.
More particularly, it referred to the desires of American expansionists within the 1840s to increase the U.S. boundaries from the Atlantic to the Pacific; the idea of Manifest Destiny” was used to justify U.S. …